{"id":10092,"date":"2023-07-13T19:59:01","date_gmt":"2023-07-13T19:59:01","guid":{"rendered":"https:\/\/carwars.com\/main\/?post_type=resources&#038;p=10092"},"modified":"2025-11-04T16:55:31","modified_gmt":"2025-11-04T16:55:31","slug":"fixed-ops-panel","status":"publish","type":"resources","link":"https:\/\/carwars.com\/main\/resources\/fixed-ops-panel\/","title":{"rendered":"Retaining Excellence in Fixed Ops: A Panel on Hiring, Coaching, and Motivating Staff"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10092\" class=\"elementor elementor-10092\" data-elementor-post-type=\"resources\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3806151 e-con-full e-flex e-con e-child\" data-id=\"3806151\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9b51509 elementor-widget elementor-widget-html\" data-id=\"9b51509\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/wx64tua5in.js\" async type=\"module\"><\/script><style>wistia-player[media-id='wx64tua5in']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/wx64tua5in\/swatch'); display: block; filter: blur(5px); padding-top:51.04%; }<\/style> <wistia-player media-id=\"wx64tua5in\" seo=\"false\" aspect=\"1.9591836734693877\"><\/wistia-player>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b77edd7 e-flex e-con-boxed e-con e-parent\" data-id=\"b77edd7\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-550e1d7 elementor-widget elementor-widget-text-editor\" data-id=\"550e1d7\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><!-- wp:paragraph --><\/p>\n<p>In the fast-paced automotive fixed ops industry, hiring, coaching, and motivating top talent is crucial to success. But with a high turnover rate, it can be a challenge to keep your staff motivated and engaged. In fact, according to an NADA Dealership Workforce Study, the average turnover rate for B-Service Technicians in 2022 was 28%. Even worse, it was 40% for Service Advisors.<\/p>\n<p>Join our industry experts, Stephane Ferri and Ryan Pitz, alongside Matt Patterson, Service Director at Serra Toyota, and David Kain, President at Kain Automotive in a panel hosted by Connor Van Hemert! They will discuss how to create a positive work environment that fosters employee satisfaction and loyalty. You&#8217;ll gain practical tips on hiring, coaching, and motivating your staff to perform at their best, as well as strategies for incentivizing and rewarding their hard work. With actionable insights and strategies, you&#8217;ll be able to hire, coach, and motivate your staff to help retain your top performers.<\/p>\n<p>*The presented data was found on the\u00a0<a class=\"link\" href=\"https:\/\/www.nada.org\/nada\/research-and-data\/nada-dealership-workforce-study\" target=\"_blank\" rel=\"noopener\">NADA Dealership Workforce Study<\/a><\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-edc8461 e-flex e-con-boxed e-con e-child\" data-id=\"edc8461\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ac5232 elementor-widget elementor-widget-heading\" data-id=\"2ac5232\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">After this fixed ops panel, you'll discover:<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d2641c2 elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"d2641c2\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Strategic solutions to retain your top talent and reduce turnover in Fixed Operations<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Best practices for when you are interviewing and hiring new talent<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Proven word tracks to present to your team that will help them develop their career and expand their phone handling expertise<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-circle\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8zm0 448c-110.5 0-200-89.5-200-200S145.5 56 256 56s200 89.5 200 200-89.5 200-200 200z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Examples of how top dealers are motivating and rewarding staff for contributing to your CSI score and bottom line<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ffe4ac e-con-full e-flex e-con e-child\" data-id=\"3ffe4ac\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4f6ccc7 e-flex e-con-boxed e-con e-child\" data-id=\"4f6ccc7\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f8cdef1 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f8cdef1\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5a0bb3d e-flex e-con-boxed e-con e-child\" data-id=\"5a0bb3d\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-dd6e4ef e-con-full e-flex e-con e-child\" data-id=\"dd6e4ef\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0269170 elementor-widget elementor-widget-image\" data-id=\"0269170\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/04\/connor-van-hemert.jpg\" class=\"attachment-large size-large wp-image-8495\" alt=\"Connor Van Hemert\" srcset=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/04\/connor-van-hemert.jpg 500w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/04\/connor-van-hemert-300x300.jpg 300w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/04\/connor-van-hemert-150x150.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28c423e e-flex e-con-boxed e-con e-child\" data-id=\"28c423e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f634b7b elementor-widget elementor-widget-text-editor\" data-id=\"f634b7b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Connor Van Hemert<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8894eaa elementor-widget elementor-widget-text-editor\" data-id=\"8894eaa\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Sales Director \u2014 Car Wars<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5bba17 elementor-widget elementor-widget-text-editor\" data-id=\"c5bba17\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Connor has been helping dealers get back control of their phones for five years with Car Wars. He has served hundreds of dealers by partnering with their management teams to create actionable processes that can be measured and managed. He loves building relationships and working with dealers who want to build a successful sales culture.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-565ce2c e-con-full e-flex e-con e-child\" data-id=\"565ce2c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-b158f3b e-flex e-con-boxed e-con e-child\" data-id=\"b158f3b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cb8ae65 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cb8ae65\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0fd814e e-flex e-con-boxed e-con e-child\" data-id=\"0fd814e\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9df4ccb e-con-full e-flex e-con e-child\" data-id=\"9df4ccb\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d953329 elementor-widget elementor-widget-image\" data-id=\"d953329\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/05\/ryan-pitz.jpg\" class=\"attachment-large size-large wp-image-8446\" alt=\"Ryan Pitz\" srcset=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/05\/ryan-pitz.jpg 300w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2024\/05\/ryan-pitz-150x150.jpg 150w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a6da15c e-flex e-con-boxed e-con e-child\" data-id=\"a6da15c\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a6a81fb elementor-widget elementor-widget-text-editor\" data-id=\"a6a81fb\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Ryan Pitz<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e4f1e9 elementor-widget elementor-widget-text-editor\" data-id=\"4e4f1e9\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Vice President of Training \u2014 Car Wars<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f88d6e elementor-widget elementor-widget-text-editor\" data-id=\"9f88d6e\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Ryan has a deep understanding of call tracking technology, as well as the strategies and techniques to convert callers to firm appointments that show. He has trained thousands of automotive sales professionals and BDC agents across North America. He is highly skilled at training and enabling dealers to maximize phone leads on both inbound and outbound calling.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab994b7 e-con-full e-flex e-con e-child\" data-id=\"ab994b7\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-cd175d3 e-flex e-con-boxed e-con e-child\" data-id=\"cd175d3\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe32833 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fe32833\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-495510f e-flex e-con-boxed e-con e-child\" data-id=\"495510f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a547c22 e-con-full e-flex e-con e-child\" data-id=\"a547c22\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2cc3fd8 elementor-widget elementor-widget-image\" data-id=\"2cc3fd8\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/04\/Stephane-Ferri.jpg\" class=\"attachment-large size-large wp-image-7723\" alt=\"Stephane Ferri\" srcset=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/04\/Stephane-Ferri.jpg 970w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/04\/Stephane-Ferri-300x300.jpg 300w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/04\/Stephane-Ferri-150x150.jpg 150w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/04\/Stephane-Ferri-768x768.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e2a0ccd e-flex e-con-boxed e-con e-child\" data-id=\"e2a0ccd\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94b8b6b elementor-widget elementor-widget-text-editor\" data-id=\"94b8b6b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Stephane Ferri<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ec3127 elementor-widget elementor-widget-text-editor\" data-id=\"4ec3127\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Chief Executive Officer \u2014 Car Wars<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aaec22e elementor-widget elementor-widget-text-editor\" data-id=\"aaec22e\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>An Executive with 23+ years experience proudly serving the Automotive Industry, career started at Asbury Automotive for 12 yrs specializing in the creation and execution of the online digital marketing strategies &amp; call centers for a top 6 Public Group. Then leading and working within Cox Automotive (AutoTrader, KBB, &amp; Dealer.com for 6 years) leading some of the largest sales teams in the country. Leadership executive with Flexdrive (MAAS &amp; SAAS revenue model) for 2 years then selling to ride share giant Lyft and now working at The Presidio Group to help with M&amp;A and Capital Raises. Previously served as CEO for Purecars before leading Call Box.<\/p>\n<p>Specialties: Keynote Speaker for Cox Automotive, Digital Marketing Strategy, Digital Media Analysis &amp; Insights, Sales Management Leadership Programs, Sales Operations, Team Building, Sales Executive Training, Online Advertising, Retail Dealership &amp; Call Center Operations, Technology and Investment Banking and M&amp;A Activities.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7692440 e-con-full e-flex e-con e-child\" data-id=\"7692440\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-9228945 e-flex e-con-boxed e-con e-child\" data-id=\"9228945\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-59fce57 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"59fce57\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9548ccb e-flex e-con-boxed e-con e-child\" data-id=\"9548ccb\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5e99272 e-con-full e-flex e-con e-child\" data-id=\"5e99272\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-36fa03f elementor-widget elementor-widget-image\" data-id=\"36fa03f\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2023\/07\/matt-patterson-1024x1024.jpg\" class=\"attachment-large size-large wp-image-10103\" alt=\"Matt Patterson\" srcset=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2023\/07\/matt-patterson-1024x1024.jpg 1024w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2023\/07\/matt-patterson-300x300.jpg 300w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2023\/07\/matt-patterson-150x150.jpg 150w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2023\/07\/matt-patterson-768x768.jpg 768w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2023\/07\/matt-patterson.jpg 1080w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e1db0d1 e-flex e-con-boxed e-con e-child\" data-id=\"e1db0d1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ac0084f elementor-widget elementor-widget-text-editor\" data-id=\"ac0084f\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Matt Patterson<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccb14b0 elementor-widget elementor-widget-text-editor\" data-id=\"ccb14b0\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Service Director \u2014 Serra Toyota<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cc434b elementor-widget elementor-widget-text-editor\" data-id=\"3cc434b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Matt Patterson, 19 Years with Serra Toyota of Birmingham, Currently the parts and Service director. Graduated from the University of Alabama of Birmingham with a Criminal Justice Degree. I live and breathe Serra Blood. I enjoy working for Steve \/ Kristina Serra and love everything about the Toyota Brand. Three Time Top 5 Southeast Pro ASM. I love coaching, developing and helping everyone around me evaluate themselves to obtain their own personal goals.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8dc2d4b e-con-full e-flex e-con e-child\" data-id=\"8dc2d4b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-44ac5d2 e-flex e-con-boxed e-con e-child\" data-id=\"44ac5d2\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d81614 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6d81614\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9c0e636 e-flex e-con-boxed e-con e-child\" data-id=\"9c0e636\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3a00819 e-con-full e-flex e-con e-child\" data-id=\"3a00819\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;full&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f74742d elementor-widget elementor-widget-image\" data-id=\"f74742d\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-1024x1024.jpg\" class=\"attachment-large size-large wp-image-9869\" alt=\"David Kain\" srcset=\"https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-1024x1024.jpg 1024w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-300x300.jpg 300w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-150x150.jpg 150w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-768x768.jpg 768w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-1536x1536.jpg 1536w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/David-Kain-scaled-e1753371719603-2048x2048.jpg 2048w, https:\/\/carwars.com\/main\/wp-content\/uploads\/2025\/07\/elementor\/thumbs\/David-Kain-scaled-e1753371719603-r98jat4myadb2820veqc3jseltj8qdd6zsp83ykwsw.jpg 1000w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1299fdf e-flex e-con-boxed e-con e-child\" data-id=\"1299fdf\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31dcc7a elementor-widget elementor-widget-text-editor\" data-id=\"31dcc7a\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>David Kain<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ec9577 elementor-widget elementor-widget-text-editor\" data-id=\"9ec9577\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>President \u2014 Kain Automotive<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Join our industry experts as they discuss how you&#8217;ll be able to hire, coach, and motivate your staff to help retain your top performers.<\/p>\n","protected":false},"featured_media":11837,"template":"","resource_categories":[88,77],"class_list":["post-10092","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource_categories-on-demand-webinar","resource_categories-webinar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hiring, Coaching &amp; Motivating Staff in Fixed Ops | Car Wars<\/title>\n<meta name=\"description\" content=\"Optimize your fixed ops with insights on motivating, coaching, and hiring staff. Explore actionable strategies to elevate your team&#039;s performance today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carwars.com\/main\/resources\/fixed-ops-panel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hiring, Coaching &amp; Motivating Staff in Fixed Ops | Car Wars\" \/>\n<meta property=\"og:description\" content=\"Optimize your fixed ops with insights on motivating, coaching, and hiring staff. 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