There are several tactics you can use when working to amplify revenue and customer experience. But the one asset most available to you where you don’t need to spend ANY more money? The phone. With an effective phone lead management process in place, you’ll gain a better representation of show rate vs. close rate.
As you spend time and money driving quality Sales leads to your dealership, are you aware of what’s happening once those prospects pick up the phone and call your store? Are your salespeople logging those phone ups in CRM and following up with opportunities that didn’t convert to booked appointments? Executing these actions directly correlates with more showroom traffic.
During our upcoming 30-minute webinar, “Phone Lead Management 101: Utilizing Car Wars and DealerSocket to Realize Hidden Opportunities,” Dave and Johathan will show attendees:
Prior to joining Car Wars as Channel Director, Dave ran the sales division at DealerSocket, where he was responsible for training and developing account executives’ expertise.
With several years in the automotive industry and decades in sales, he is passionate about helping dealers do more with the phone leads they’re already driving.
Jonathan is an Account Manager at DealerSocket, primarily in charge of and highly skilled in helping dealers realize more leads and brand themselves more effectively. Prior to his current role, he’s also held roles at DealerSocket such as Strategic Marketing Manager and Strategic Sales Team Leader.
He has worked in automotive for more than a decade, and is well-versed in phone lead management best practices within CRM.