Every call into your dealership is a chance to score – whether it’s setting an appointment, answering a customer’s question, or closing a deal. But too many calls are getting benched before they even have a shot. Just like in March Madness, success on the phones comes down to strategy, execution, and making the right plays under pressure. If hold times are dragging and connection rates are slipping, it’s time to tighten up your game plan to keep every inbound call in play.
With an average connection rate of 65.2%, dealerships are missing out on valuable opportunities. In 2024, 31.8% of unconnected calls happened because customers hung up while on hold. The average hold time? A shocking 3 minutes and 5 seconds.
To make it through the “tournament” of customer service and stay in the bracket, it’s time to tighten up your phone strategy.
1 No More Blind Passes: Master the Warm Transfer
A poorly executed phone call transfer is like a failed alley-oop – it creates confusion, frustration, and often results in a lost opportunity. When customers are blindly transferred to voicemail or the wrong department, their patience wears thin, and many will abandon the call. To keep the play alive, dealerships should implement a warm transfer process, ensuring agents confirm availability before transferring a call. Providing context to the agent before handing them the call creates a smoother, more professional experience. By tightening up the handoff, your team can reduce dropped calls, improve customer satisfaction, and increase the chances of turning every inbound call into a win.
2 Beat the Buzzer: Recover Missed Calls Before They Turn into Lost Sales
A missed call doesn’t have to mean a lost opportunity. When customers hang up out of frustration, they’re often heading straight to a competitor, taking their business with them. To stay in the game, dealerships should implement a proactive callback process, ensuring their team reaches out to dropped calls within an hour. This quick response not only recovers potentially lost leads but also demonstrates the dealership values the customer’s time and business. By treating every missed call as a second chance rather than a lost shot, dealerships can turn frustration into opportunity.
3 Put an AI Phone Assistant in the Game to Cover More Ground
When call volumes spike, even the best team can’t be everywhere at once. Customers end up stuck on hold, routed to the wrong department, or left hanging, causing valuable leads to slip through the cracks. To keep dealer operations running smoothly, put an AI phone assistant in play to handle after-hours calls, overflow, and routine service appointment scheduling. An AI receptionist, like Cari Phone Assist, ensures customers reach the right person faster, cutting down on hold times and reducing frustration. Plus, with intelligent call routing and warm transfers, AI can provide the right context before passing the call off, making every handoff more effective. With the right technology backing up your team, you can maximize every inbound call.
Every missed call is like a turnover – it’s a lost opportunity giving the competition a chance to score. By tightening up transfers, prioritizing callbacks, and using AI to manage overflow, you can reduce missed opportunities and improve customer satisfaction.
Learn more about Car Wars’ AI agent, Cari Phone Assist here.