The first half of 2025 has made one thing clear. The phone is still your dealership’s most powerful tool and its biggest risk if mismanaged.
Car Wars analyzed over 48 million inbound calls across nearly 3,000 dealerships to understand exactly what’s driving or stalling performance on the phone. Our mid-year study reveals the latest trends, challenges, and key behaviors separating top performers from the rest.
Whether you’re refining your staffing strategy, tightening up call handling, or using AI for smarter engagement, this data-backed guide will help you improve your approach and finish the year stronger than you started.
Inside the report:
- Call Volume Recap: Understand how traffic is shifting across departments and what that means for your team.
- Call Connection: Learn what connection rates look like today and how they impact revenue.
- Book More Appointments: Identify the missed opportunities hiding in your call data.
- Data-Backed Tips: Practical recommendations to help you reach your year-end goals.


